Watch makers, Nixon have been producing some really cool watches. Call them sportswear, high fashion, street, hipster, or whatever you may, Nixon has some great marketing behind them. On August 15, they announced the arrival of The Fluro Rubber Player Collection. The Fluro Collection will see Nixon’s trademark high end silicone and stainless steal combo watch, splashed with bold florescent colors and a high gloss. Each month there will be a new secret color that will drop for the next four months. Nixon will hand select retailers and only release very limited units. August saw the release of their florescent orange, which is already sold out online.
Check Nixonnow.com the 15th of each month (for the next four months) to see what other florescent colors are to come!
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